Frozen Snacks

Frozen food vending continues to gain in popularity because frozen items have a longer shelf-life and offer more variety than fresh food items. Vending machine operators found that a mixture of frozen food and frozen snack/dessert items generate higher sales than one of the categories sold exclusively. Frozen food items allow vending machine operators to supply the demand for “platter” meals. Single-serve microwave entrees have a loyal base amongst consumers who will readily purchase these familiar products from supermarkets or vending machines. Vending machine operators may soon benefit from the frozen food industry’s awareness and response to consumer desires for balanced diet meal items.

Ice cream sold in vending machines continued to increase due to modern equipment designs that accommodate a large variety of package types. When ice cream is sold alongside frozen foods, both products will sell better than if sold separately. Vending machine operators have also found that ice cream sold in branded closed-front vending machines sells well in high volume locations.